Benjamin Añez

Critic
DISC Type : C

Director of Revenue Management at Campofrio Food Group

Greater Madrid Metropolitan Area, Spain

Overview

Benjamin is the Director of Revenue Management at Campofrio Food Group, specializing in analytics and strategic planning. An Industrial Engineer with a Masters in International Management from IE Business School, he is skilled in Alteryx and SAP and has a strong focus on the consumer goods industry.

He has enhanced his data expertise with specialized education from The Wharton School in Business Analytics, holding multiple certifications in the field.

Personality Overview

Precise

Negotiator

Critic

They enjoy working alone and do not rely on others very often.  They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Revenue Management
As the Director of Revenue Management at a major food group, this is his primary area of professional expertise and leadership focus.
Business Analytics
He has specialized education from The Wharton School and holds multiple certifications in analytics, with skills in Alteryx, SAP, and R.
Consumer Goods Industry
His career at Campofrio Food Group and World Duty Free Group, along with his stated interest, shows a clear focus on the CPG sector.

Media Appearances

Benjamin has no verified media appearances

Work History

9-2024
Director of Revenue Management at Campofrio Food Group
1-2018 - 9-2024
Manager Revenue Management at Campofrio Food Group
5-2014 - 12-2017
Business Analyst - Supply Chain and Manufacturing Area at Campofrio Food Group
4-2013 - 5-2014
Pricing Assistant at World Duty Free Group
12-2009 - 7-2011
Operation jr. Consultant. at Inversiones Crecepymes C.A

Education

2019 - 2019
Wharton's Business Analytics: From Data to Insights from The Wharton School
2011 - 2013
International Business from IE Business School

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Madrid Metropolitan Area, Spain Job Level : Mid-senior Designation : Director of Revenue Management at Campofrio Food Group
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Insights For Selling To Benjamin

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Benjamin is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Benjamin

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Benjamin move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Benjamin take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Benjamin

Personality Compatibility


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