Betsy Appleton in

Betsy Appleton

Login to view DISC.
Senior Director, Marketing & Communications at Altivera Medical
📍 Boulder, Colorado, United States

Betsy Appleton is the Senior Director of Marketing & Communications at Altivera Medical, specializing in brand storytelling for the MedTech industry. An award-winning leader recognized in Louisville Business Firsts "20 People to Know," she has a background from the University of Colorado Boulder and the University of Sydney. Colleagues describe her as creative, strategic, and a visionary leader.

Outside of her professional life, Betsy has a strong passion for global exploration, having taken a career break to travel to 23 countries. She maintains a keen interest in current events and intellectual discussions, recently attending the Conference on World Affairs to explore topics ranging from artificial intelligence to the future of journalism.

Her father, Kent Oyler, was the founder of the company behind Kentuckys largest IPO in history, a record that has stood for over 25 years.

Read the full overview →
Experience
17 Years
Current Role
Senior Director, Marketing & Communications
Job Level
Senior
Location
Boulder, Colorado, United States
Personality Overview

How Betsy shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Betsy cares about

Healthcare Storytelling
Her career is centered on translating complex medical and technical ideas into compelling narratives, currently within the pain management and MedTech space at Altivera Medical.
Brand & Reputation
Her roles at Altivera and Confluent Health have focused on building brand communications functions from the ground up, including PR and crisis management.
+5 more topics Login to view topics
Career

Work history

4-2026
Senior Director, Marketing & Communications
Altivera Medical
11-2021 - 3-2026
Vice President | Brand Communications
Confluent Health
11-2020 - 11-2021
Managing Director | Agency Operations & Consumer Marketing
Confluent Health
11-2018 - 11-2020
Director | Digital Marketing, PR and Communications
Confluent Health
5-2017 - 11-2018
Travel
Career Break
In the press

Media appearances

Betsy Appleton | Confluent Health. Featured in Confluent Health
See now
Education
Bachelor of Science (B.S.)
University of Colorado Boulder
Master of Arts (M.A.)
University of Sydney
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Altivera Medical Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Betsy. Free, 10 seconds.