Bhagaban Behera

Enthusiast
DISC Type : i

Co-Founder/CEO at Affogato AI

San Francisco Bay Area, United States

Overview

Bhagaban Behera is a serial entrepreneur and the Co-founder/CEO of Affogato AI, an AI media creation platform for marketers. A Y Combinator S21 alumnus, his career is marked by founding ventures in diverse sectors, including a neobank (Walrus) and a crypto exchange (Defy).

He appears driven by the personal motto "Chasing the storm, " reflecting a passion for tackling disruptive, high-growth opportunities. His journey showcases a consistent interest in leveraging cutting-edge technology to innovate within industries ranging from finance to digital advertising.

Unique fact: Bhagaban has founded three distinct startups in three different high-tech industries: neobanking, cryptocurrency, and generative AI.

Personality Overview

Consensus Focused

Story Driven

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Generative AI Video
His current company, Affogato AI, is focused on creating video ads and viral content for platforms like TikTok and Reels using AI agents.
Marketing Technology
He is building a platform specifically for modern marketers and e-commerce brands, aiming to eliminate traditional production bottlenecks with AI.
Serial Entrepreneurship
Having co-founded and led three companies (Affogato AI, Defy, and Walrus), he has deep experience in the founder's journey from inception to growth.

Media Appearances

Bhagaban has no verified media appearances

Work History

9-2023
Co-Founder/CEO at Affogato AI
9-2021 - 9-2023
Cofounder & CEO at Defy
1-2019 - 9-2021
Co-Founder & CEO at Walrus
8-2015 - 4-2016
Entrepreneur In Residence at Konica Minolta Business Innovation Center
2-2011 - 12-2015
Chief Executive Officer at Noise Street

Education

6-2021 - 8-2021
S21 Cohort from Y Combinator
2004 - 2008
Education details unavailable from Indian Institute of Technology, Kharagpur

More Information

Social Presence :

Prographics :

Exp : 12 Location : San Francisco Bay Area, United States Job Level : N/A Designation : Co-Founder/CEO at Affogato AI
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Insights For Selling To Bhagaban

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Give them the opportunity to lead the conversation where possible
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t ask too many questions in one go, weave them into the flow
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bhagaban is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Bhagaban

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Bhagaban move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Bhagaban take some risk or not?

  • They can take some low-probability risks if needed.

You And Bhagaban

Personality Compatibility


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