Bhanu Bhardwaj

Observer
DISC Type : ci

IAB Measurement Council at IAB

New York City Metropolitan Area, United States

Overview

Bhanu has no verified overview

Personality Overview

Example Seeker

Curious

Value Driven

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Bhanu has no verified topics they care about

Media Appearances

Bhanu has no verified media appearances

Work History

8-2025
IAB Measurement Council at IAB
9-2023
Group Director, Product Management at Walmart Connect
4-2018 - 8-2023
Director, Head of Marketing Science at Meta
7-2007 - 3-2018
SVP at IRI
2-2005 - 7-2007
Head of Advanced Analytics and Data Science at Wyndham Worldwide

Education

Master of Science - MS from Columbia University
MBA from Indian Institute of Management Ahmedabad

More Information

Social Presence :

Prographics :

Exp : 24 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : IAB Measurement Council at IAB
URL has been copied!

Insights For Selling To Bhanu

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Focus on immediate action-items rather than the larger goals
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bhanu is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Bhanu

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Bhanu move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Bhanu take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Bhanu

Personality Compatibility


Other IAB Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.