Biju Kassim is the CEO of Beauty at Shoppers Stop, leveraging 30 years of experience building prestige and luxury beauty brands across India, the Middle East, and Africa. An alumnus of the Indian Institute of Management Bangalore, he is spearheading the growth of SSBeauty with a focus on global brand building.
He is passionate about the human side of the beauty business, valuing the global connections and conversations that shape the industrys future. He often travels to reconnect with international colleagues and share experiences at major industry events like Cannes, reflecting on his professional journey.
His current role is deeply personal, a chapter he describes as being "especially close to his heart" in building a meaningful legacy in Indian beauty retail.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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