Biliana Todorov in

Biliana Todorov

Inquirer · DISC type cd
Senior Direct Marketing Manager at Barco Products
📍 Greater Chicago Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
16 Years
Current Role
Senior Direct Marketing Manager
Job Level
Middle
Location
Greater Chicago Area, United States
Personality Overview

How Biliana shows up

Hard To Convince
Demanding
ROI Conscious

They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople.

Priorities

Topics Biliana cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

8-2024
Senior Direct Marketing Manager
Barco Products
7-2019 - 5-2024
Sr. Pricing Manager
Quill
11-2017 - 7-2019
Senior Manager, Direct Marketing & Analysis
Barco Products
2-2015 - 11-2017
Project Manager, Marketing Analytics
Quill
5-2013 - 2-2015
Sr. Financial Analyst II, Merchandising Analytics
Quill
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2007 - 2009
MBA
Northwestern University - Kellogg School of Management
1994 - 1998
Bachelors Degree in Business Administration
Sofia University St. Kliment Ohridski
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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