Bill Besenhofer

Energizer
DISC Type : I

Co-Founder, CEO at The Fresh Factory

Greater Chicago Area, United States

Overview

Bill has no verified overview

Personality Overview

Imaginative

Informal

Enthusiastic

They are friendly, approachable and love to make new connections.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Bill has no verified topics they care about

Media Appearances

Bill has no verified media appearances

Work History

11-2021
Co-Founder, CEO at The Fresh Factory
1-2017
Co-Founder, COO at The Fresh Factory
11-2013 - 1-2019
General Manager at New Frontier Holdings
4-2014 - 3-2017
Operating Partner / COO at GreatPoint Ventures
1-2012 - 10-2013
COO of Market Making at Infinium Capital Management

Education

1998 - 2002
Bachelor of Arts (BA) from Eastern Illinois University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Chicago Area, United States Job Level : Leadership Designation : Co-Founder, CEO at The Fresh Factory
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Insights For Selling To Bill

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bill is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Bill

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Bill move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Bill take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Bill

Personality Compatibility


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