Bill Deal in

Bill Deal

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Executive Director - Market Head, Public Sector & Labor, Keystone & Capitol Markets at Aetna, a CVS Health Company
📍 Greater Philadelphia, United States

Bill Deal is a seasoned healthcare sales leader at Aetna, focusing on public sector and labor union clients across several Mid-Atlantic states. He drives growth and improves health outcomes by leading a team of sales and client management professionals. He earned a Bachelor of Science in Business Administration from Villanova University.

Outside of his executive role, Bill is committed to community health and wellness. He actively partners with organizations like the National Fitness Campaign to launch initiatives that increase public access to health resources, such as free-to-use fitness courts in local communities, including Richmond, VA.

He was recently named one of the 2025 City & State PA Trailblazers in Healthcare.

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Experience
22 Years
Current Role
Executive Director - Market Head, Public Sector & Labor, Keystone & Capitol Markets
Job Level
Senior
Location
Greater Philadelphia, United States
Personality Overview

How Bill shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Bill cares about

Public Sector Healthcare
He leads Aetna's Public Sector & Labor business, focusing on growth and retention for customers in PA, DE, WV, MD, DC, and VA.
Community Wellness
He is involved in initiatives to improve community health, such as launching public fitness courts and supporting vision care for underprivileged communities.
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Career

Work history

3-2022
Executive Director - Market Head, Public Sector & Labor, Keystone & Capitol Markets
Aetna, a CVS Health Company
10-2019 - 5-2022
Vice President Client Management, National Accounts MidAtlantic Markets
Aetna, a CVS Health Company
4-2018 - 10-2019
Vice President, Business Development, Public Sector NE
UnitedHealth Group
1-2017 - 4-2018
Vice President Client Management
Aetna
10-2014 - 1-2017
Senior Account Executive - Public & Labor Sector
Aetna
In the press

Media appearances

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Education
1999 - 2003
Bachelor of Science Business Administration
Villanova School of Business
2001 - 2001
International Business Study Abroad Program
SDA Bocconi
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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