Bonnie Abrams

Enthusiast
DISC Type : i

Vice President, Brand Marketing & Creative Saks Off 5th at Saks Global

New York, New York, United States

Overview

Bonnie has no verified overview

Personality Overview

Non-Confrontational

Story Driven

Optimistic

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Bonnie has no verified topics they care about

Media Appearances

Bonnie has no verified media appearances

Work History

11-2024
Vice President, Brand Marketing & Creative Saks Off 5th at Saks Global
5-2023 - 7-2024
Chief Marketing Officer at Fleur du Mal
4-2021 - 5-2023
Vice President of Marketing & Creative at Red Ventures
5-2019 - 4-2021
Vice President of Brand Marketing at Shopbop
7-2018 - 5-2019
Vice President of Marketing and Creative INTERMIX brand at Gap Inc.

Education

Bachelor of Arts (BA) from Sweet Briar College

More Information

Social Presence :

Prographics :

Exp : 15 Location : New York, New York, United States Job Level : Senior Designation : Vice President, Brand Marketing & Creative Saks Off 5th at Saks Global
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Insights For Selling To Bonnie

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Refer to interesting customer testimonials and stress on great customer experience
  • Maintain high, positive energy and convey confidence

DONT's

  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bonnie is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Bonnie

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Bonnie move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Bonnie take some risk or not?

  • They can take some low-probability risks if needed.

You And Bonnie

Personality Compatibility


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