Brad Couch

Questioner
DISC Type : c

Area Manager at Western & Southern Financial Group

Kansas City, Missouri, United States

Overview

Brad has no verified overview

Personality Overview

Not Easily Convinced

Price-Sensitive

Systematic

They prefer to fully evaluate every situation.  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Brad has no verified topics they care about

Media Appearances

Brad has no verified media appearances

Work History

4-2019 - 1-2022
Area Manager at Western & Southern Financial Group
5-2016 - 2018
FSA at Allstate
2014 - 2016
General Sales Manager at Mutual of Omaha at Mutual of Omaha
2013 - 2014
District Manager at CLG, Inc.
2010 - 2013
Reserve District Manager/Trainer/Head of Recruiting at Farmers Insurance Group

Education

1995 - 1999
Bachelor of Liberal Arts from University of Missouri-Columbia
1990 - 1993
High School from Park Hill H.S.

More Information

Social Presence :

Prographics :

Exp : 13 Location : Kansas City, Missouri, United States Job Level : N/A Designation : Area Manager at Western & Southern Financial Group
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Insights For Selling To Brad

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brad is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Brad

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brad move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Brad take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Brad

Personality Compatibility


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