Brad Way

Observer
DISC Type : ci

Retired from W.L. Gore & Associates at W. L. Gore & Associates

Sunset Beach, North Carolina, United States

Overview

Brad has no verified overview

Personality Overview

Curious

Assertive

Value Driven

They are generally strong communicators and are not easy to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Brad has no verified topics they care about

Media Appearances

Brad has no verified media appearances

Work History

6-2025
Retired from W.L. Gore & Associates at W. L. Gore & Associates
8-2019 - 6-2025
Global Automotive Venting Quality Transformation Leader at W.L. Gore & Associates
2-2017 - 7-2019
Senior Continuous Improvement Specialist at Nemours
4-2016 - 2-2017
Global Continuous Improvement Leader: Performance Solutions Division at W. L. Gore & Associates
2-2013 - 3-2016
OPEX Divisional Champion: Industrial Products Division at W.L. Gore & Associates

Education

1983 - 1987
BS from North Carolina State University
LEAN Manager Certification via Productivity Inc. from The Ohio State University Fisher College of Business

More Information

Social Presence :

Prographics :

Exp : 17 Location : Sunset Beach, North Carolina, United States Job Level : N/A Designation : Retired from W.L. Gore & Associates at W. L. Gore & Associates
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Insights For Selling To Brad

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Build rapport, it will come handy to handle hard questions later
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brad is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Brad

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Brad move?

  • They like to analyze well and then make their decisions.
  • Can Brad take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Brad

Personality Compatibility


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