Brandon W.

Trailblazer
DISC Type : DI

Marketing Operations at Treasury Prime

Vancouver, Washington, United States

Overview

A strategic marketing technologist who has built the marketing operations function from the ground up at three B2B SaaS organizations, including Treasury Prime and Tonkean. With an MBA from Sonoma State University, he specializes in creating scalable revenue engines through MarTech architecture. Colleagues describe him as a calm, knowledgeable, and sharp leader.

Outside of work, Brandon is a supporter of family-run businesses and has a passion for classic cycling.

He has the unique distinction of being the first dedicated marketing operations hire at three different companies.

Personality Overview

Persuasive

Friendly But Fast

Charismatic

A combination of speed and relationship gets the best response from them.  They prefer to ensure that they are in control of the situation. They are charming and can persuade others to support their decisions.

Topics They Care About

Marketing Operations
He has built the MOPs function from scratch at three separate B2B SaaS companies, focusing on tech stacks, data governance, and process standardization.
B2B Revenue Growth
His career focus is on building scalable, high-performance revenue engines that drive tangible business outcomes through a blend of strategy, technology, and analytics.
Data-Driven Strategy
He describes himself as "analytically obsessive, " using objective data to replace assumptions and ensure marketing programs win through proof, not luck.

Media Appearances

Brandon has no verified media appearances

Work History

6-2023
Marketing Operations at Treasury Prime
9-2021 - 5-2023
Sr Manager, Marketing Operations at Tonkean
12-2019 - 9-2021
Sr Manager, Marketing Operations at Kespry
3-2019 - 12-2019
Head Of Marketing at Ksquare Inc.
9-2017 - 11-2019
Marketing Automation Consultant at Me.

Education

2010 - 2012
Master of Business Administration (M.B.A.) from School of Business at Sonoma State University
2002 - 2004
B.A. from Sonoma State University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Vancouver, Washington, United States Job Level : N/A Designation : Marketing Operations at Treasury Prime
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Insights For Selling To Brandon

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Address your competition clearly and confidently
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Do not look like someone who doesn’t know what they are talking about
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brandon is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Brandon

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Brandon move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Brandon take some risk or not?

  • If necessary, they will be ready to take risks.

You And Brandon

Personality Compatibility


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