Brenda Bonnici, PhD

Evaluator
DISC Type : dcs

Global Labeling Product Lead at Johnson & Johnson Innovative Medicine

Switzerland

Overview

Brenda has no verified overview

Personality Overview

Hard To Convince

Thorough Evaluator

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Brenda has no verified topics they care about

Media Appearances

Brenda has no verified media appearances

Work History

1-2025
Global Labeling Product Lead at Johnson & Johnson Innovative Medicine
6-2022 - 12-2024
Family Time at Bonnici Karvonen Family
1-2019 - 6-2022
Global Regulatory Labeling Manager at Bayer
6-2018 - 12-2018
Family Time at Bonnici Karvonen Family
12-2012 - 5-2018
Regulatory Affairs, Global Labelling Manager at Roche

Education

2012 - 2016
Master’s Degree from University of Strasbourg
2004 - 2008
PhD from University of Basel

More Information

Social Presence :

Prographics :

Exp : 30 Location : Switzerland Job Level : Senior Designation : Global Labeling Product Lead at Johnson & Johnson Innovative Medicine
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Insights For Selling To Brenda

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brenda is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Brenda

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Brenda move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Brenda take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Brenda

Personality Compatibility


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