Brian Anthony

Trailblazer
DISC Type : ID

Strategic Creative & Commerce Media Advisor (Consultant) at Koddi

Tampa, Florida, United States

Overview

Brian is a highly regarded design leader and retail media specialist, currently serving as the Founder & Principal Consultant at Cantina Studios, LLC. With a background in computer animation from Ringling College of Art and Design, he drives compelling creative experiences for top companies, focusing on balancing brand identity with consumer engagement.

He is passionate about leading and recognizing his creative teams, consistently praising their dedication and ability to exceed client expectations. Brian believes that in a media landscape increasingly shaped by AI, brand loyalty remains the most crucial element of the user experience, a principle that guides his strategic thinking.

Brian is a recipient of over 10 ADDYs and 4 Effies, recognizing his creative and effective contributions to the industry.

Personality Overview

Assertive

Achievement-Oriented

Friendly But Fast

They are not against taking risks and can make tough decisions when required.
  If they come to believe in your value proposition, they will be your champion. A combination of speed and relationship gets the best response from them.

Topics They Care About

Retail Media
His career is centered on retail media, as shown by his current consultancy and roles at Epsilon and CitrusAd, focusing on GTM strategy and creative services.
AI-Powered Creative
As an advisor for ITSRAPID, he focuses on AI-driven creative optimization, image intelligence, and automation systems for commerce media.
Sales Enablement
A key focus in his consulting work for companies like Koddi and Cantina Studios is developing GTM narratives, pitch materials, and product storytelling.

Media Appearances

Brian has no verified media appearances

Work History

9-2025
Strategic Creative & Commerce Media Advisor (Consultant) at Koddi
8-2025
Creative Strategy & AI Advisor (Consultant) at ITSRAPID
3-2024
Senior Vice President, Design • Creative at Epsilon
10-2020
SVP, Design at CitrusAd
10-2006 - 5-2020
Senior Vice President of Creative at Triad

Education

1992 - 1996
Computer Animation from Ringling College of Art and Design

More Information

Social Presence :

Prographics :

Exp : 25 Location : Tampa, Florida, United States Job Level : Leadership Designation : Strategic Creative & Commerce Media Advisor (Consultant) at Koddi
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Don’t force involvement of other stakeholders unless it is critical
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Brian

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Brian take some risk or not?

  • If necessary, they will be ready to take risks.

You And Brian

Personality Compatibility


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