Brian De Haaff

Inspirer
DISC Type : di

Co-founder and CEO — The world's #1 product development software at Aha!

Palo Alto, California, United States

Overview

Brian has no verified overview

Personality Overview

Generous

Fast Adopter

Charming & Persuasive

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

4-2013
Co-founder and CEO — The world's #1 product development software at Aha!
1-2010 - 3-2013
VP, Product Line at Citrix - Online Services Division (SaaS)
7-2007 - 1-2010
Co-founder and CEO at Paglo - acquired by Citrix
4-2007 - 7-2007
CEO at Network Chemistry - acquired by Aruba Networks
7-2005 - 4-2007
VP, Product Management and Marketing at Network Chemistry - acquired by Aruba Networks

Education

B.A. from University of California, Berkeley
M.S. from Northwestern University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Palo Alto, California, United States Job Level : Leadership Designation : Co-founder and CEO — The world's #1 product development software at Aha!
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Clearly address the competitive aspects

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Brian

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Brian take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Brian

Personality Compatibility


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