Brian Lillard

Doer
DISC Type : sd

Senior Vice President - Building Services Sales at TDIndustries, Inc.

Dallas-Fort Worth Metroplex, United States

Overview

Brian Lillard is a Senior Vice President at TDIndustries with over 30 years of experience in facility services and operations. He specializes in strategic planning and P&L management, delivering integrated solutions to education, healthcare, and corporate clients. He earned his BBA from Baylor University.

Brian is a proud and active alumnus of Baylor University. He frequently supports the universitys sports teams, particularly the Baylor Bears, and enjoys sharing his school pride with his professional colleagues. He is also passionate about supporting the skilled trades.

He was instrumental in establishing a partnership between his company, TDIndustries, and his alma mater, Baylor University, to support campus facilities.

Personality Overview

Long-term Focused

Results Focused

Strategic Planner

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Integrated Facilities Solutions
Leads a team providing integrated facilities solutions for core and critical facilities across various sectors, including education and healthcare.
Baylor University Support
A proud alumnus, he actively fosters professional partnerships with the university and cheers on its sports teams.
Skilled Trades Advocacy
Publicly expresses gratitude and support for skilled trade professionals and their contribution to the economy.

Media Appearances

Brian has no verified media appearances

Work History

9-2025
Senior Vice President - Building Services Sales at TDIndustries, Inc.
9-2021 - 9-2025
Senior Vice President at TDIndustries, Inc.
2-2018 - 9-2021
Vice President at TDIndustries, Inc.
10-2009 - 12-2013
Director - Board of Directors at ShowingTime
2009 - 2-2018
Chief Operating Officer at Camelot Facility Solutions

Education

1983 - 1987
BBA from Baylor University - Hankamer School of Business
2023 - 2024
Master of Science - MS from The University of Texas at San Antonio
2020 - 2020
Transformational Leadership from Southern Methodist University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Dallas-Fort Worth Metroplex, United States Job Level : N/A Designation : Senior Vice President - Building Services Sales at TDIndustries, Inc.
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Brian

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Brian take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Brian

Personality Compatibility


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