Brian Somerville

Commander
DISC Type : D

Head of Transformation - Technology, Digital & Data at Ampol Energy

Stanmore, New South Wales, Australia

Overview

Brian Somerville is an enterprise transformation leader and the current Head of Transformation for Technology, Digital & Data at Ampol Energy. His expertise lies in driving digital and operational model transformations, notably as the former Chief Digital Officer for Judo Bank and Latitude Financial Services. He holds a Bachelor of Commerce from The University of Western Australia.

He led the creation of the multi-award-winning CommBank mobile app from its inception, which was one of the first in the world to launch "tap-and-go" functionality.

Personality Overview

Risk-Taker

Decisive

Very Quick

They take a lot of pride in personal achievements.  They like to move fast and expect the same from others. They are not always relationship oriented.

Topics They Care About

Digital Transformation
His entire career focuses on leading digital and technology transformation, including speaking on the topic at financial services conferences while CDO at Judo Bank.
Customer-Centric Banking
Passionate about creating customer value, he has posted about defining the vision for "customer centred banking of the future".
FinTech Innovation
He has a track record of innovation, from launching pioneering mobile payment features at Commonwealth Bank to serving as CDO for the unicorn challenger bank, Judo.

Media Appearances

Brian has no verified media appearances

Work History

1-2025
Head of Transformation - Technology, Digital & Data at Ampol Energy
6-2023 - 3-2024
General Manager Technology - Stores & Digital & Networks at Kmart Australia Limited
7-2021 - 4-2023
Chief Digital Officer (CDO) at Judo Bank
10-2017 - 5-2020
Chief Digital Officer at Latitude Financial Services
9-2014 - 9-2017
Executive Manager - Mobile app & Strategy at Commonwealth Bank

Education

Bachelor of Commerce (B.Com.) from The University of Western Australia
Graduate Diploma in Computer Science from Edith Cowan University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Stanmore, New South Wales, Australia Job Level : Mid-senior Designation : Head of Transformation - Technology, Digital & Data at Ampol Energy
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Objectively showcase the impact that your product creates
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Brian

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Brian take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Brian

Personality Compatibility


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