Brian Troy

Judge
DISC Type : Dc

Senior Director Product Marketing at ConnectWise

Tampa, Florida, United States

Overview

Brian has no verified overview

Personality Overview

Demanding

Features Driven

Quality Focused

They respond well to strong and respectful communication.  They prefer to be the ones controlling the conversation or defining the terms. More than the product, they care about the impact of the product.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

1-2022
Senior Director Product Marketing at ConnectWise
1-2018 - 1-2022
Director, Product Marketing at ConnectWise
4-2017 - 12-2017
Senior Product Marketing Manager at ConnectWise
7-2015 - 4-2017
Senior Manager - Marketing at ConnectWise
4-2013 - 7-2015
Marketing Manager at ConnectWise

Education

2008 - 2009
Master of Business Administration (MBA) from Florida State University
2004 - 2008
Marketing and Management from Florida State University - Herbert Wertheim College of Business

More Information

Social Presence :

Prographics :

Exp : 20 Location : Tampa, Florida, United States Job Level : Senior Designation : Senior Director Product Marketing at ConnectWise
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Objectively showcase the impact that your product creates

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Do not spend too much time focusing on product tech or features
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Brian

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Brian take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Brian

Personality Compatibility


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