Briony Kent

Wildcard
DISC Type : ics

Head of Marketing AUNZ at Salomon

Melbourne, Victoria, Australia

Overview

Briony has no verified overview

Personality Overview

Friendly But Slow

ROI Driven

Requires Proof

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Briony has no verified topics they care about

Media Appearances

Briony has no verified media appearances

Work History

6-2025
Head of Marketing AUNZ at Salomon
10-2024
Founder at Route B Marketing Solutions
2-2024 - 8-2024
Head of Marketing, CRM & Loyalty at Platypus Shoes
11-2022 - 2-2024
Head of Marketing at Platypus Shoes
2-2022 - 12-2022
Marketing Manager at Platypus Shoes

Education

Bachelor's degree from Whitehouse Institute of Design

More Information

Social Presence :

Prographics :

Exp : 9 Location : Melbourne, Victoria, Australia Job Level : Mid-senior Designation : Head of Marketing AUNZ at Salomon
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Insights For Selling To Briony

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Be prepared for a lot of questions, answer them objectively
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Briony is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Briony

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Briony move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Briony take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Briony

Personality Compatibility


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