Brittany (Kraff) Stern

Inspirer
DISC Type : di

Brand Manager, HALLS at Mondelēz International

New York, New York, United States

Overview

Brittany is a Brand Manager at Mondelēz International, currently leading the HALLS brand. Her career has been a steady progression within the company, managing iconic brands like OREO, Sour Patch Kids, and Chips Ahoy! . She holds an MBA from Columbia Business School and a finance degree from The Wharton School.


Her work highlights a focus on innovative brand collaborations, such as the unique "Kith Ahoy! " partnership between Chips Ahoy! and the streetwear brand Kith.

Personality Overview

Generous

Fast Adopter

Confident & Optimistic

They usually prefer to drive the conversation.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Iconic Brand Management
Has built her career managing globally recognized brands at Mondelēz International, including HALLS, OREO, Sour Patch Kids, and Chips Ahoy! .
Innovative Brand Partnerships
She proudly shared her team's work on the "Kith Ahoy! " collaboration, a year-long project partnering a classic cookie brand with a modern streetwear company.
Seasonal Confections
Has specific experience as a Brand Manager for Seasonal Confections, working on campaigns for brands like OREO and Sour Patch Kids.

Media Appearances

Brittany has no verified media appearances

Work History

9-2025
Brand Manager, HALLS at Mondelēz International
7-2024 - 1-2026
Brand Manager, Seasonal Confections at Mondelēz International
3-2023 - 7-2024
Senior Associate Brand Manager, Chips Ahoy! at Mondelēz International
9-2021 - 3-2023
Senior Associate Brand Manager, Licensing North America at Mondelēz International
6-2020 - 8-2020
Summer Associate Brand Manager at Mondelēz International

Education

2019 - 2021
Master of Business Administration - MBA from Columbia Business School
2012 - 2016
Finance from The Wharton School

More Information

Social Presence :

Prographics :

Exp : 7 Location : New York, New York, United States Job Level : Middle Designation : Brand Manager, HALLS at Mondelēz International
URL has been copied!

Insights For Selling To Brittany

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brittany is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Brittany

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Brittany move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Brittany take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Brittany

Personality Compatibility


Other Mondelēz International Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.