Bruce Arnold

Questioner
DISC Type : c

Chief Executive Officer, South Africa at Connect

City of Johannesburg, Gauteng, South Africa

Overview

Bruce has no verified overview

Personality Overview

Cautious & Analytical

Not Easily Convinced

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to fully evaluate every situation.

Topics They Care About

Bruce has no verified topics they care about

Media Appearances

Bruce has no verified media appearances

Work History

12-2022
Chief Executive Officer, South Africa at Connect
6-2017 - 12-2022
Chief Executive Officer at Pivotal Data
3-2012 - 12-2022
Co-founder and Director at Pivotal Data
2-2011 - 2-2012
CFO at Unitrans Freight & Logistics
9-2008 - 1-2011
Group CFO at TransUnion Africa

Education

2000 - 2003
ACA from ICAEW
1991 - 1993
BCom from University of Natal, Pietermaritzburg

More Information

Social Presence :

Prographics :

Exp : 21 Location : City of Johannesburg, Gauteng, South Africa Job Level : Leadership Designation : Chief Executive Officer, South Africa at Connect
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Insights For Selling To Bruce

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruce is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Bruce

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Bruce move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Bruce take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Bruce

Personality Compatibility


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