Bruce Kasrel is a Director of Product Marketing at Workato, specializing in competitive intelligence, win-loss analysis, and B2B product marketing. He has a track record of increasing win rates and driving significant revenue growth for clients and employers. Bruce holds a BS from Carnegie Mellon University.
Outside of his professional focus, Bruce is an avid reader of influential business authors like Simon Sinek. His work allows for international travel, and he takes the opportunity to explore local culture, such as visiting a book fair while on a work trip in Sofia, Bulgaria.
He once led a team that helped clients drive a 300% revenue growth in key accounts through strategic win-loss insights.
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