Brynne Halfpenny

Questioner
DISC Type : c

Senior FP&A Manager at ADWEEK

New York City Metropolitan Area, United States

Overview

Brynne has no verified overview

Personality Overview

Price-Sensitive

Value Seeker

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. They prefer to fully evaluate every situation.

Topics They Care About

Brynne has no verified topics they care about

Media Appearances

Brynne has no verified media appearances

Work History

9-2025
Senior FP&A Manager at ADWEEK
9-2024 - 9-2025
Senior Manager, FP&A at Rokt
8-2023 - 9-2024
Finance Manager, A&P at Pernod Ricard
10-2022 - 8-2023
Finance Manager, Omnimedia at Pernod Ricard
11-2021 - 10-2022
Senior Finance Analyst, A&P at Pernod Ricard

Education

2014 - 2018
Bachelor of Arts (B.A.) from New York University
2010 - 2014
Education details unavailable from North Penn High School

More Information

Social Presence :

Prographics :

Exp : 10 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Senior FP&A Manager at ADWEEK
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Insights For Selling To Brynne

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brynne is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Brynne

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brynne move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Brynne take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Brynne

Personality Compatibility


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