Caio Martins de Andrade in

Caio Martins de Andrade

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Director of Product & Tech at BeFly
📍 São Paulo, São Paulo, Brazil

Caio is the Director of Product & Technology at BeFly, one of Latin Americas largest travel companies. An entrepreneur who founded and successfully exited the travel-tech startup Instaviagem, he now leads AI initiatives and technology strategy across BeFlys 30-company ecosystem. He holds a Bachelor of Laws from the Universidade de São Paulo.

Outside of his primary role, Caio is deeply involved in the startup community as a Limited Partner at SaaSholic, an early-stage venture capital firm investing in Latin American SaaS companies. He also holds a certificate in Alternative Investments from Harvard Business School Online and has published work on legal frameworks for business incubators.

Despite being a C-level technology and product executive, Caios academic background is in law.

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Experience
11 Years
Current Role
Director of Product & Tech
Job Level
Mid-senior
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Caio cares about

Travel Technology
Founded and exited Instaviagem, a personalized travel company, and now leads product and technology for the BeFly travel ecosystem.
Startup Ecosystem
Actively supports early-stage companies as a founder, an investor via SaaSholic, and by creating acceleration opportunities at BeFly.
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Career

Work history

7-2024
Director of Product & Tech
BeFly
3-2024 - 6-2024
Head of Technology
BeFly
11-2022
Limited Partner
SaaSholic
7-2022 - 2-2024
Business Unit Director
BeFly
10-2019 - 4-2020
Scale-up Startup 2019 Batch
Endeavor Brasil
In the press

Media appearances

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Education
2009 - 2014
Bachelor of Laws (LL.B.)
USP - Universidade de São Paulo
4-2023 - 5-2023
Certificate in Alternative Investments
Harvard Business School Online
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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