Rodrigo Camara in

Rodrigo Camara

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Diretor Executivo Operações Financeiras & Projetos Especiais at BeFly
📍 São Paulo, São Paulo, Brazil

Rodrigo is an executive director at BeFly with over 20 years of experience in finance, strategic planning, and CRM. Educated at Insper and Universidade Federal de Minas Gerais, he specializes in business turnarounds and leading high-performance teams to accelerate growth. People describe him as an energetic leader who delivers results.

Outside of his executive functions, Rodrigo has an interest in iconic global brands known for their customer experience and innovation, such as The Walt Disney Company and Shell. He is passionate about combining people development with digital transformation to build a healthy and winning corporate culture.

He has a proven disruptive mindset as the co-creator of the Whirlpool/Brastemp BBlend beverage platform.

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Experience
29 Years
Current Role
Diretor Executivo Operações Financeiras & Projetos Especiais
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Priorities

Topics Rodrigo cares about

Business Turnaround
He is a specialist in business turnaround, with experience revamping several business units and leading a distribution channel with over USD 1 billion in annual revenue.
Digital Transformation
Passionate about transforming businesses for the new economy by combining digital strategies with people development and leveraging customer experience.
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Career

Work history

6-2024
Diretor Executivo Operações Financeiras & Projetos Especiais
BeFly
12-2023 - 6-2024
Diretor Operações Financeiras
BeFly
12-2021 - 12-2023
Director of Marketing, CRM & Loyalty @ Plurix
Patria Investments
8-2020 - 3-2021
B2B Director of Strategic & Sales Planning
CVC CORP
8-2018 - 8-2020
Director of Strategic & Finance Planning for Digital and Consolidation Business Units
CVC CORP
In the press

Media appearances

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Education
1999 - 2002
Master's degree
Insper Instituto de Ensino e Pesquisa
1992 - 1996
Bachelor's degree
Universidade Federal de Minas Gerais
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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