Caleb Kaplowitz

Enthusiast
DISC Type : i

Head of Growth Marketing at Motive

San Francisco Bay Area, United States

Overview

Caleb has no verified overview

Personality Overview

Non-Confrontational

Story Driven

Optimistic

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Caleb has no verified topics they care about

Media Appearances

Caleb has no verified media appearances

Work History

5-2024
Head of Growth Marketing at Motive
7-2023 - 6-2024
Head of Account-Based Marketing (ABM) at Motive
12-2021 - 7-2023
Account-Based Marketing (ABM) Lead at Motive
4-2021 - 12-2021
VP, Addressable (Programmatic) Strategy & Activation at Matterkind
6-2018 - 3-2021
Director, Addressable (Programmatic) Strategy at Matterkind

Education

B.A. from Whitworth University

More Information

Social Presence :

Prographics :

Exp : 15 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Head of Growth Marketing at Motive
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Insights For Selling To Caleb

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Speak from experience about success that the product has seen with other customers
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Avoid overloading them with too much information
  • Don’t be too formal with them, they trust informality more
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caleb is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Caleb

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Caleb move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Caleb take some risk or not?

  • They can take some low-probability risks if needed.

You And Caleb

Personality Compatibility


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