Cameron Luby in

Cameron Luby

Inspirer · DISC type di
Chief Marketing Officer at Lyka
📍 Manly, New South Wales, Australia

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
22 Years
Current Role
Chief Marketing Officer
Job Level
Leadership
Location
Manly, New South Wales, Australia
Personality Overview

How Cameron shows up

Charming & Persuasive
Generous
Confident & Optimistic

They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Priorities

Topics Cameron cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2026
Chief Marketing Officer
Lyka
11-2024
Non Executive Board Member
AANA - Australian Association of National Advertisers
4-2025 - 12-2025
Head of Marketing
Optus
3-2023 - 5-2025
Head of Consumer Marketing
Optus
2-2022 - 3-2023
Senior Director, Brand Marketing
Optus
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2000 - 2002
Marketing
Charles Sturt University
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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