Cameron Stubbs

Initiator
DISC Type : Di

Chief Executive Officer at Fracas

Bedworth, England, United Kingdom

Overview

Cameron Stubbs is the CEO of Fracas, a Web3 marketing agency focused on turning attention into demand. He specializes in data-driven KOL campaigns, go-to-market strategy, and community-led growth, helping clients raise over $50 million. He holds a Level 3 Extended Diploma in Sport from King Edward 6th College.

Based on his background, Cameron appears to have a strong interest in the intersection of sports and technology. His formal education is in sport, and he previously advised a company building a Web3 sports ecosystem that utilized AI and machine learning.

He differentiates his agency by focusing on tangible results like wallets opened and users activated, rather than superficial vanity metrics.

Personality Overview

Confident

Conviction Driven

Impact-Oriented

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Web3 Go-to-Market
As CEO of Fracas, he creates and executes go-to-market strategies for Web3 projects, focusing on building sustainable hype and driving user adoption.
KOL Marketing
His core expertise is using data-driven Key Opinion Leader (KOL) campaigns to connect blockchain projects with the right audiences and generate authentic demand.
Community-Led Growth
He believes in building robust communities as a primary engine for growth, focusing on strategies that foster loyalty and active participation in a project's ecosystem.

Media Appearances

Cameron has no verified media appearances

Work History

8-2024
Chief Executive Officer at Fracas
12-2023 - 9-2024
Strategic Partnerships Director at Fracas
3-2022 - 2-2023
Partnership Lead / Advisor at Project Olympia ltd
3-2022 - 10-2022
Community Manager at BattleFly
7-2021 - 7-2022
NFT Sales Associate / Advisor at London Trade Art

Education

9-2014 - 5-2017
Level 3 Extended Diploma in Sport from King Edward 6th College

More Information

Social Presence :

Prographics :

Exp : 3 Location : Bedworth, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Fracas

Interested in

Entertainment

Blockchain gaming

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Insights For Selling To Cameron

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cameron is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Cameron

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Cameron move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Cameron take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Cameron

Personality Compatibility


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