Cara Petonic

Enigma
DISC Type : dic

Vice President, Strategic Initiatives at Comcast

United States

Overview

As Vice President of Strategic Initiatives at Comcast, Cara Petonic serves as Chief of Staff to the Chief Business Development Officer, focusing on growth opportunities in AI, product partnerships, and investments. She leverages a diverse background in strategy, finance, and operations, holding an MBA from Cornell and a BA in Mathematics from Bryn Mawr College.

Cara is deeply committed to her alma maters, serving as President of the Cornell MBA Club of Philadelphia and on the Presidents Advisory Council for Bryn Mawr College. She is an avid runner, having completed 20 half-marathons, and enjoys playing tennis. She is also passionate about supporting causes that affect women and children.

In a previous role at Comcast, she implemented an enterprise-wide workforce planning process that impacted over 120, 000 employees.

Personality Overview

Persuasive & Assertive

Hard To Convince

Friendly Yet Blunt

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Corporate Growth Strategy
Her current role focuses on identifying and executing growth and partnership opportunities across Comcast's portfolio, including AI, wireless, and strategic investments.
Alumni Engagement
She is the President of the Cornell MBA Club of Philadelphia, serves on a council at Bryn Mawr College, and won the Robert J. Swieringa Recent Alumni Service Award.
Large-Scale Transformations
Previously led initiatives at Comcast that transformed business processes and workforce planning for over 120, 000 employees.

Media Appearances

Cara has no verified media appearances

Work History

Vice President, Strategic Initiatives at Comcast
Vice President, Strategy & Operations at Comcast
Senior Director, Digital Strategy & Transformation at Comcast
Strategy Consultant at Accenture
Strategy Consultant MBA Intern at Accenture

Education

Master of Business Administration (M.B.A.) from Cornell Johnson Graduate School of Management
Master of Business Administration (M.B.A.) from IE Business School

More Information

Social Presence :

Prographics :

Exp : N/A Location : United States Job Level : Senior Designation : Vice President, Strategic Initiatives at Comcast
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Insights For Selling To Cara

During A Call Or A Meeting

DO's

  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cara is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Cara

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Cara move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Cara take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Cara

Personality Compatibility


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