Carina Felix serves as the Head of Global Brand and Campaigns at Costa Coffee, guiding the companys creative strategy and major advertising initiatives. With a background in brand marketing and store design, she has progressed through multiple leadership roles within the company. She holds a Bachelor of Arts from the University of Greenwich.
Carina is deeply invested in collaborative success, frequently and publicly praising her team members and agency partners for their contributions to campaigns and brand activations. Colleagues describe her as a "brilliant marketeer" and an incredibly talented individual.
She recently led the development and launch of Costa Coffees new global brand platform, "Made With Heart. "
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