Carl Atkin-House

Initiator
DISC Type : Di

Managing Director, Head of Natural Capital Strategy at Climate Asset Management

London, England, United Kingdom

Overview

Carl Atkin-House is a Managing Director at Climate Asset Management, leading their Natural Capital Strategy. With over 25 years of experience in global agriculture and land investment, he is responsible for strategy and transaction execution in regenerative farming and sustainable forestry. He holds an MBA and attended Harvard Business Schools Agribusiness Programme.

He is an active participant in professional agricultural organizations, having spoken at events for The Worshipful Company of Farmers and served as chairman for the Institute of Agricultural Management (IAgrM). As the DEIB (Diversity, Equity, Inclusion, and Belonging) lead at his firm, he also champions a more inclusive work environment.

A farmers son from Lincolnshire, he applies his deep agricultural roots to shaping large-scale institutional investments in nature.

Personality Overview

Impact-Oriented

Confident

Risk-Accepting

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Natural Capital Investing
His current role as Head of Natural Capital Strategy is focused on generating institutional-grade returns from investments in regenerative agriculture and sustainable forestry.
Regenerative Agriculture
He frequently speaks on scaling regenerative agriculture and believes in a holistic approach to restore land and soil health while ensuring commercial viability.
Workplace DEIB
As a member of his firm's Diversity, Equity, Inclusion, and Belonging (DEIB) working group, he is actively involved in promoting a more inclusive culture.

Media Appearances

Natural Capital: A Strategic Opportunity for French Institutional Investors. Featured in Climate Asset Management

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Opportunities in Natural Capital: The Current Investment Landscape. Featured in Climate Asset Management

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"Natural capital" becomes a new ESG investment. Featured in Climate Asset Management

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Work History

8-2024
Managing Director, Head of Natural Capital Strategy at Climate Asset Management
11-2022 - 7-2024
Senior Investment Manager at Climate Asset Management
1-2011 - 11-2022
Director/Owner/Co-Founder at Terravost
1-2004 - 12-2010
Head of Research & Consultancy at Bidwells Agribusiness
7-2000 - 12-2003
Consultant then Senior Consultant at Bidwells Agribusiness

Education

2010 - 2010
Agribusiness Seminar (Leadership Programme) from Harvard Business School
2004 - 2007
MBA from The Open University

More Information

Social Presence :

Prographics :

Exp : 25 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Managing Director, Head of Natural Capital Strategy at Climate Asset Management
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Insights For Selling To Carl

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game
  • Clearly address the competitive aspects

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carl is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Carl

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Carl move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Carl take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Carl

Personality Compatibility


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