Carol Hopke

Trailblazer
DISC Type : DI

Sales Enablement Specialist - Channel Partners - Sovos at Tungsten Automation

Nashua, New Hampshire, United States

Overview

With over eight years of experience, Carol specializes in Sales and Partner Enablement, focusing on building programs that connect sellers and partners. Colleagues consistently describe her as creative, organized, reliable, and agile. She holds an Associate of Science from Lasell University and has a background in event production with major tech companies.

Carol thrives on collaboration and enjoys working with diverse teams and people. Her early career in event management for companies like Microsoft and Intel provided opportunities to travel and explore new places, which she found personally rewarding and continues to be something she values in her professional life.

She built an entire sales enablement program, including training and infrastructure, from the ground up during the corporate carve-out of Acoustic from IBM.

Personality Overview

Values Relationships

Friendly But Fast

Charismatic

If they come to believe in your value proposition, they will be your champion.  They respond better to a combination of speed and relationship. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Partner Enablement
Her passion is being the bridge between sellers and partners, creating programs and resources that support those connections and highlight mutual value.
Go-to-Market Support
She has extensive experience creating and executing enablement programs and curricula in direct support of Go-to-Market (GTM) and Ecosystem teams.
Sales Onboarding
Her background includes program managing the creation and execution of role-based onboarding and new hire training bootcamps for sales teams.

Media Appearances

Carol has no verified media appearances

Work History

11-2025
Sales Enablement Specialist - Channel Partners - Sovos at Tungsten Automation
5-2024 - 3-2025
Senior Sales Enablement Manager at Rocket Software
4-2021 - 11-2023
Sr. Sales Effectiveness Manager at Pegasystems
4-2020 - 11-2020
Director, Global Sales Enablement at Acoustic
8-2019 - 4-2020
Director, Global Sales Enablement in support of Acoustic at IBM

Education

AS from Lasell University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Nashua, New Hampshire, United States Job Level : Junior Designation : Sales Enablement Specialist - Channel Partners - Sovos at Tungsten Automation
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Insights For Selling To Carol

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Showcase existing customers and use case-studies to grab their attention
  • Give them control of the sales process

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Don't make any commitments that you might not be able to fulfill
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carol is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Carol

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Carol move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Carol take some risk or not?

  • They can take risks if necessary.

You And Carol

Personality Compatibility


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