Carolina Miranda in

Carolina Miranda

Commander · DISC type D
Founder, CEO, B Corp ROI Strategist at Cultivating Capital
📍 San Francisco Bay Area, United States

Carolina Miranda is the Founder and CEO of Cultivating Capital, a firm dedicated to helping companies with B Corp certification. With over 15 years in the movement, she is an expert B Corp ROI Strategist, guiding businesses to measure and manage their social and environmental impact. She holds an MBA in Sustainable Enterprise.

Her path to entrepreneurship was unexpected, having majored in English and History before working as an editor, teacher, and nonprofit program manager. This diverse background informs her belief in using the private sector to drive meaningful change. People who have worked with her describe her as patient, professional, and an excellent communicator.

She is a recipient of the 2024 Hal Taussig Award, the B Corp communitys highest honor for contributions to the movement.

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Experience
14 Years
Current Role
Founder, CEO, B Corp ROI Strategist
Job Level
Leadership
Location
San Francisco Bay Area, United States
Personality Overview

How Carolina shows up

Impact-Driven
Decisive
Very Quick

More than the product, they care about the impact of the product. They like to move fast and expect the same from others. They are not always relationship oriented.

Priorities

Topics Carolina cares about

B Corp Movement
As a veteran consultant and CEO of a B Corp, her work focuses on helping companies navigate the certification process and leverage it for growth and impact.
Impact-driven ROI
She specializes in helping companies measure and manage the return on investment from their B Corp certification, turning it into a competitive advantage.
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Career

Work history

3-2010
Founder, CEO, B Corp ROI Strategist
Cultivating Capital
9-2010 - 6-2021
Green Business Consultant
Alameda County Green Business Program
1-2016 - 3-2016
Interim Executive Director
Sustainable Business Alliance of the East Bay
1-2014 - 12-2015
Chair, Advisory Board
Sustainable Business Alliance of the East Bay
9-2014 - 3-2016
Sustainability Coach
REV Sustainability
In the press

Media appearances

How Cultivating Capital is Empowering Businesses to Become More Sustainable – The Journey of Carolina Miranda (B‑Corp Series). Featured in Profit Reimagined
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Carolina Miranda – Cultivating Capital | Sustainable Business Podcast. Featured in Green Element
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Education
MBA
Dominican University of California
BA
The College of Wooster
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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