Caspar Ter Horst

Sharpshooter
DISC Type : DC

Managing Director / Partner at ProductIP

Rheden, Gelderland, Netherlands

Overview

Caspar ter Horst is a co-founder and Managing Director at ProductIP with over 25 years of experience in product and supply chain compliance. Identifying as a "Compliance Rebel, " he challenges the status quo, drawing on his extensive background in OEM mass production and international trade, particularly between Europe and China. He holds a BSc from HTS ARNHEM.

Outside of his professional life, Caspar is an avid enthusiast of track cycling and has a background in the golf industry as a former partner at HollandGolfland. He has a long history with Asia, having worked and lived in the region since 1996, witnessing Chinas economic transformation firsthand, an experience he considers a privilege.

His peers and clients describe him as a driven, energetic, creative, knowledgeable, and positive professional.

Personality Overview

ROI Driven

Precise But Practical

Fast But Analytical

They prefer to be the ones controlling the conversation or defining the terms.  They are not always relationship oriented. They like to move fast and expect the same from others.

Topics They Care About

Product Compliance
Cofounded ProductIP to make product compliance manageable for businesses, focusing on navigating complex EU regulations and creating trustworthy products. He is a frequent keynote speaker on the topic.
EU-Asia Trade
Has deep experience in bridging European and Chinese markets, having managed OEM production in China and founded ASIA-XL to facilitate international trade.
Supply Chain Evolution
Champions a shift from price-driven purchasing to value-driven procurement, advocating for compliance and sustainability to be integrated by design within the supply chain.

Media Appearances

Caspar has no verified media appearances

Work History

10-2008
Managing Director / Partner at ProductIP
1-2008
co-founder at Parkeer Netwerk Nederland (PNNL)
9-2004
Managing Director / Owner at ASIA-XL
1-2000 - 12-2009
Managing Director / Partner at HollandGolfland VOF
8-1996 - 8-2004
VP Technical Affairs at All-Line Inc.

Education

1992 - 1994
Education details unavailable from Instituut Bedrijfskundige Opleidingen
8-1984 - 7-1988
BSc from HTS ARNHEM

More Information

Social Presence :

Prographics :

Exp : 37 Location : Rheden, Gelderland, Netherlands Job Level : Mid-senior Designation : Managing Director / Partner at ProductIP
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Insights For Selling To Caspar

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Be respectful but crisp

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caspar is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Caspar

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Caspar move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Caspar take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Caspar

Personality Compatibility


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