Cass Barlow in

Cass Barlow

Energizer · DISC type I
Digital Marketing Manager at Quality Tractor Parts Ltd.
📍 Mullingar, County Westmeath, Ireland

A marketing creative and graphic designer with 24 years of experience across the motor, pharma, and B2B sectors. As a Digital Marketing Manager, Cass has deep expertise in enhancing brand identity and communication for major brands. Cass holds a Level 8 Award in Digital Marketing from Dublin Business School.

Outside of a professional context, Cass has pursued education in herbalism and Celtic culture, indicating a strong interest in holistic arts and cultural studies. This creative inclination is further supported by undertaking specialized graphic design courses, such as one with renowned designer Paula Scher.

Cass is a student of Herbalism and Celtic Culture at Brighid’s Academy of Healing Arts.

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Experience
21 Years
Current Role
Digital Marketing Manager
Job Level
Middle
Location
Mullingar, County Westmeath, Ireland
Personality Overview

How Cass shows up

Imaginative
Believer
Full Of Energy

They are not always early adopters but can be pursuaded by leveraging strong relationships. They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Priorities

Topics Cass cares about

Brand Development
Has extensive experience as a Brand Asset Manager and Trade Brand Manager, focusing on enhancing brand identity, awareness, and loyalty across various channels.
B2B Marketing
Experience in B2B environments like General Paints Group and Quality Tractor Parts Ltd. highlights a focus on business-to-business marketing strategies and communication.
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Career

Work history

7-2024
Digital Marketing Manager
Quality Tractor Parts Ltd.
10-2023 - 7-2024
Creative Marketing Lead
General Paints Group
11-2021 - 10-2023
Brand Asset Manager
Pharmed Ireland
3-2021 - 11-2021
Trade Brand Manager
Pharmed Ireland
5-2018 - 3-2021
Marketing Executive
Pharmed Ireland
In the press

Media appearances

Media appearances and press coverage
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Education
2012 - 2013
HETAC / NFQ - Level 8 Award in Digital Marketing
Dublin Business School
3-2019 - 11-2023
Level 8
Brighid’s Academy of Healing Arts: School of Herbalism & Celtic Culture
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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