Cat Coles

Enthusiast
DISC Type : i

Head of Ecommerce - Website & Digital Marketing at Rarewaves.com

London, England, United Kingdom

Overview

Cat Coles is a commercially-driven Head of Ecommerce at Rarewaves. com, specializing in website management and digital marketing within the entertainment retail sector. Educated at the University of Portsmouth, she has a proven history of driving significant growth and enhancing customer experience for major brands like HMV.

Outside of her professional life, Cat is highly engaged with current cultural trends, particularly in entertainment. She has a strong passion for physical media, including music, film, and books, and shows an interest in major entertainment brands like WarnerMedia and PlayStation, suggesting a hobby in gaming.

She successfully increased sales value by over 100% year-over-year after launching the Rarewaves. com dedicated website.

Personality Overview

Amiable & Agreeable

Optimistic

Consensus Focused

They agree with others often, so exercise caution when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

E-commerce Growth
Her career has focused on driving significant e-commerce growth, demonstrated by boosting sales over 100% YOY and elevating her company's platform ranking.
Digital Marketing
Her role explicitly includes digital marketing, and she is actively hiring for marketing positions, indicating a focus on promoting entertainment products.
Building Teams
She has recently been focused on expanding her team, frequently posting about hiring for roles in e-commerce and digital marketing at Rarewaves. com.

Media Appearances

Cat has no verified media appearances

Work History

8-2024
Head of Ecommerce - Website & Digital Marketing at Rarewaves.com
2-2021 - 8-2024
Website Merchandising Manager at Rarewaves.com
2-2018 - 2-2021
E-Commerce Product Manager at HMV Retail Ltd
4-2017 - 2-2018
Digital Content Manager (OnDemand) / E-Commerce Product Manager at HMV Retail Ltd
8-2014 - 4-2017
Administration Assistant at HMV Retail Ltd

Education

2006 - 2009
Bachelor's degree from University of Portsmouth
1999 - 2006
GCSEs and A Levels from St Bernard's High School

More Information

Social Presence :

Prographics :

Exp : 13 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of Ecommerce - Website & Digital Marketing at Rarewaves.com
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Insights For Selling To Cat

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Compliment them about their personality if you get a chance
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cat is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Cat

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Cat move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Cat take some risk or not?

  • They can take some low-probability risks if needed.

You And Cat

Personality Compatibility


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