Catalina Cardenas Blanco

Sharpshooter
DISC Type : CD

Senior Sales Executive - Online Payments @Mercado Pago at Mercado Libre

Bogota, D.C., Capital District, Colombia

Overview

Catalina Cardenas Blanco is a B2B sales professional with over eight years of experience in the payments industry. As a Senior Sales Executive at Mercado Pago, she specializes in digital payment solutions, new business development, and strategic partnerships. Colleagues describe her as proactive, dynamic, and results-oriented.

Passionate about personal and professional growth, Catalina is currently studying to become an Organizational Humanist Coach at Cromatica Coaching. She actively engages with her professional community, attending industry events like eCommerce Day and celebrating collaborative successes with partners and colleagues.

She is pursuing a certification as an Organizational Humanist Coach, blending professional development with a focus on human-centric management.

Personality Overview

Precise But Practical

Thorough Evaluator

Rigorous & Demanding

They do not care very much about building rapport or relationships.  They are less concerned about the product and more about its potential impact. They put a lot of effort into ensuring personal success.

Topics They Care About

Digital Payment Solutions
Her entire career, including current role at Mercado Pago and past positions at Kushki and PayU, is focused on online and digital payments for businesses.
B2B Business Development
Her professional summary and experience highlight a focus on new business development, consultative selling, prospecting, and managing key corporate accounts.
eCommerce Growth
She actively promotes Mercado Pago's role in helping businesses grow via e-commerce and previously served as an E-commerce Director.

Media Appearances

Catalina has no verified media appearances

Work History

2-2025
Senior Sales Executive - Online Payments @Mercado Pago at Mercado Libre
2-2024 - 2-2025
Sales Account Manager at Kushki
6-2022 - 2-2024
Account Executive at Infobip
5-2021 - 6-2022
Hunter Executive at PayU
7-2020 - 6-2021
Directora E-commerce at Tek soluciones tecnológicas

Education

2010 - 2015
Bachelor's degree from Universidad de La Sabana
2018 - 2019
Especialista en Alta Gerencia from Universidad Militar Nueva Granada

More Information

Social Presence :

Prographics :

Exp : 5 Location : Bogota, D.C., Capital District, Colombia Job Level : Junior Designation : Senior Sales Executive - Online Payments @Mercado Pago at Mercado Libre
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Insights For Selling To Catalina

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp

DONT's

  • Avoid being too verbose
  • Don’t take too much time in sending them information if they ask for any
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Catalina is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Catalina

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Catalina move?

  • If convinced, they can reach decisions quite fast.
  • Can Catalina take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Catalina

Personality Compatibility


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