Catherine Roux

Critic
DISC Type : C

Community Activation & Brand Awareness (Pilot) at The Unscented Company

Canada

Overview

Catherine has no verified overview

Personality Overview

Precise

ROI Driven

Critic

It is very likely that they will negotiate pricing or other important terms.  Unless the value is proven by data, they are unlikely to value fancy features. They choose to analyze logically and value facts to emotions.

Topics They Care About

Catherine has no verified topics they care about

Media Appearances

Catherine has no verified media appearances

Work History

1-2025
Community Activation & Brand Awareness (Pilot) at The Unscented Company
1-2023 - 7-2025
Brand, Communications & Marketing Director at École des entrepreneurs du Québec
8-2019 - 8-2022
Co-Founder at Cheers - shops & brewery
1-2016 - 6-2021
Brand Strategy Consultant at Freelance
8-2015 - 12-2020
Co-Founder at Passeport Local inc.

Education

2013 - 2016
Baccalauréat from UQAM | Université du Québec à Montréal

More Information

Social Presence :

Prographics :

Exp : 9 Location : Canada Job Level : N/A Designation : Community Activation & Brand Awareness (Pilot) at The Unscented Company
URL has been copied!

Insights For Selling To Catherine

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Catherine is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Catherine

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Catherine move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Catherine take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Catherine

Personality Compatibility


Other The Unscented Company Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.