Catherine Woodward
Login to view DISC.Catherine Woodward is the Head of Digital at DFS, where she has built her entire career, progressing through various digital marketing roles. She leads the companys digital strategy, focusing on innovation and building in-house capabilities. A graduate of Coventry University, she is passionate about enhancing the customer journey through technology.
She recently spearheaded a pioneering gamified shopping campaign with Pinterest, demonstrating her commitment to cutting-edge digital advertising. Catherine is also proud of her teams achievements, celebrating their nominations for industry awards.
Catherine led the first global brand campaign to utilize Pinterests Shuffles app for a creative, moodboarding-style user experience.
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