Cathy Quinn

Observer
DISC Type : ci

Chief Executive Officer at Living My Way Limited

Greater Sydney Area, Australia

Overview

Cathy Quinn is the Chief Executive Officer of Living My Way, bringing extensive experience from the corporate, government, and not-for-profit sectors. An alumna of Social Leadership Australia with a degree in Communication, she is described by colleagues as creative, articulate, and proactive, with a talent for driving social impact.

Cathy is deeply committed to community development and believes that co-design is the key to creating sustainable, member-focused outcomes. Her work is driven by a passion for social enterprise and enabling individuals to achieve their goals through collaborative and innovative service offerings.

She previously directed an award-winning food-based social enterprise that included food tours and a mobile kitchen.

Personality Overview

Curious

Value Driven

Assertive

They are generally good communicators and can be hard to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Social Enterprise
She previously managed the award-winning Taste social enterprise at The Benevolent Society, demonstrating a long-standing commitment to creating revenue through social impact initiatives.
Co-design Principles
States in her professional bio that she believes co-design is the "key to sustainability, " indicating this is a core operating principle for her.
Disability Sector Policy
Recently engaged in deep discussions with the CEO of National Disability Services regarding policy reform, workers' compensation, and long service leave for the sector.

Media Appearances

Cathy has no verified media appearances

Work History

11-2025
Chief Executive Officer at Living My Way Limited
9-2017 - 11-2025
Executive Manager, Operations at Sylvanvale
11-2014 - 8-2017
Executive General Manager, Customer & Community Relations at Sylvanvale
1-2013 - 11-2014
National Marketing Manager at The Benevolent Society
2-2010 - 1-2013
Project Manager, Growing Communities Together at The Benevolent Society

Education

2011 - 2012
Social Enterprise from School for Social Entrepreneurs
2010 - 2010
Leadership for Collaboration Program from Social Leadership Australia

More Information

Social Presence :

Prographics :

Exp : N/A Location : Greater Sydney Area, Australia Job Level : N/A Designation : Chief Executive Officer at Living My Way Limited
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Insights For Selling To Cathy

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Persuade objectively how your product will help them achieve their goals
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cathy is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Cathy

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Cathy move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Cathy take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Cathy

Personality Compatibility


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