Cecilia is a strategic B2B marketing leader with over 15 years of experience scaling tech and SaaS brands. She specializes in building demand generation engines and aligning marketing with sales to fuel pipeline growth and prove ROI. People who have worked with her describe her as energetic, inspiring, and passionate.
Outside of her core marketing roles, Cecilia shows a keen interest in the broader SaaS community, attending events like SaaSiest to connect with fellow professionals. She has an energetic and engaging communication style, often sharing team successes and interesting industry reports with her network. Her interests include major brands like Ubisoft and IKEA.
She has a specific interest in data platforms designed for the automotive industry, impressed by their ability to help dealers protect and grow profits.
Read the full overview →They focus on objectivity in a pitch and pay little attention to bells and whistles. They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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