Chaitra Chidanand in

Chaitra Chidanand

Trailblazer · DISC type DI
Co-Founder at SALT - mysaltapp
📍 Bengaluru, Karnataka, India

Chaitra Chidanand is a serial entrepreneur and product leader with two decades of experience building AI-powered fintech platforms. A Stanford MBA graduate, she co-founded Simpl, one of India’s first BNPL platforms, and now leads SALT to foster financial independence for women. Colleagues describe her as a go-getter, an outstanding leader, and an executive-level thinker.

Chaitra is a passionate advocate for gender equity, co-founding the Radical Alliance for Gender Equity (R. A. G. E. ) to create tangible change for women-owned businesses. A pet parent living in Bangalore, she actively promotes and supports the ventures of friends and fellow entrepreneurs within her community.

She once turned a $2. 5 million fraud crisis at her company into a long-term strategic advantage by re-engineering its data and risk management systems.

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Current Role
Co-Founder
Job Level
Leadership
Location
Bengaluru, Karnataka, India
Personality Overview

How Chaitra shows up

Assertive
Achievement-Oriented
Charismatic

They are not against taking risks and can make tough decisions when required.
 If they come to believe in your value proposition, they will be your champion. They are charming and can persuade others to support their decisions.

Priorities

Topics Chaitra cares about

AI in Fintech
She has over two decades of experience building AI-powered financial systems and co-founded both Simpl and SALT with a focus on this technology.
Gender Equity
Co-founded the Radical Alliance for Gender Equity (R. A. G. E. ) to create tangible change and support for women-owned businesses.
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Career

Work history

Co-Founder
SALT - mysaltapp
Co-Founder & President
Simpl
Vice President
Stanford Angels & Entrepreneurs
Vice President of Business Development
Brandissimo!
Head of Strategic Alliances
Cinepolis India
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2005 - 2007
MBA
Stanford University Graduate School of Business
B.E
Visvesvaraya Technological University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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