🤚🏾Charda Van Kouwen

Captain
DISC Type : DS

Hoofd Sales & Marketing & MT lid (Projectbasis) at Anafora

Mijdrecht, Utrecht, Nederland, Netherlands

Overview

Charda van Kouwen is a strategic Head of Sales & Marketing with extensive experience in project and event management. A Nyenrode Business University alumna, she excels in building teams and driving results. Colleagues describe her as driven, creative, and meticulous, with a talent for connecting with people to achieve shared goals.

Outside of her professional life, Charda is a passionate food blogger who started her blog, Chardisfood, in 2021. She enjoys exploring culinary events, creating her own dishes, and sharing her experiences. Her interests also extend to travel, as demonstrated by her long-standing traditions and event visits.

For over 25 years, she has maintained a tradition of visiting the Vakantiebeurs (Holiday Fair), a tradition that began with a school visit at age fifteen.

Personality Overview

Long-Term Thinker

Decisive But Calm

Dynamic But Sincere

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Event Management
Manages live, online, and hybrid events from concept to completion, with a strong focus on creating memorable experiences and paying close attention to detail.
Sales & Marketing
Leads sales and marketing activities, focusing on building, coaching, and motivating teams to achieve strategic goals with a clear vision and structure.
Food & Gastronomy
Runs a food blog called "Chardisfood" where she shares recipes, restaurant reviews, and experiences from culinary events like Horecava.

Media Appearances

🤚🏾Charda has no verified media appearances

Work History

3-2025
Hoofd Sales & Marketing & MT lid (Projectbasis) at Anafora
10-2025
Beschikbare Allrounder: Ervaring in Hospitality, projecten, managing events, sales, marketing at Beschikbaar voor vaste of projectmatige opdrachten.
1-2021
Food Blogger at Chardisfood
7-2023 - 3-2024
Vice voorzitter GOR Profi-Sec at PROFI-SEC Security & Crowdmanagement
6-2023 - 3-2024
Lid BOT PROFI-SEC at PROFI-SEC Security & Crowdmanagement

Education

11-2024 - 12-2024
Post-hbo from Nyenrode Business University
2-2024 - 4-2024
Post HBO from Master in Event Management

More Information

Social Presence :

Prographics :

Exp : 3 Location : Mijdrecht, Utrecht, Nederland, Netherlands Job Level : N/A Designation : Hoofd Sales & Marketing & MT lid (Projectbasis) at Anafora
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Insights For Selling To 🤚🏾Charda

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with 🤚🏾Charda is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from 🤚🏾Charda

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will 🤚🏾Charda move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can 🤚🏾Charda take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And 🤚🏾Charda

Personality Compatibility


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