Charles Ellis

Questioner
DISC Type : c

Financial Director at C S Ellis (Group) Ltd

Leicester, England, United Kingdom

Overview

Charles is the CEO of C S Ellis Group, a fourth-generation family logistics firm. A graduate of the University of York, he focuses on blending traditional family business values with a modern drive for sustainability, new ideas, and entrepreneurial growth across the groups logistics and fulfillment companies.

He is deeply invested in his local community, personally sponsoring and attending local career fairs and charity runs. Charles shows a strong appreciation for his team, publicly celebrating employee milestones and loyalty, reflecting a commitment to a positive and nurturing company culture.

Unique fact: He is steering a 90-year-old family business into its next generation of growth.

Personality Overview

Cautious & Analytical

Value Seeker

Systematic

They are more likely than others to negotiate on pricing and terms.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Family Business Legacy
Leads his family's 4th-generation logistics business, aiming to blend its traditional ethos with an entrepreneurial spirit for future growth.
Community Engagement
Actively sponsors and attends local events, such as careers fairs and charity 10k runs, to support his local community and business ecosystem.
Local Recruitment
Engages with local Members of Parliament and participates in recruitment events to address hiring challenges and attract local talent.

Media Appearances

Charles has no verified media appearances

Work History

3-2007
Financial Director at C S Ellis (Group) Ltd
3-2007
CEO at C.S.ELLIS GROUP LTD
10-2006 - 3-2007
Internal Auditor at JBT Distribution Ltd
3-2003 - 10-2006
Auditor at Grant Thornton LLP

Education

1999 - 2002
Bachelor's degree from University of York
1991 - 1999
Education details unavailable from Oakham School

More Information

Social Presence :

Prographics :

Exp : 23 Location : Leicester, England, United Kingdom Job Level : Mid-senior Designation : Financial Director at C S Ellis (Group) Ltd
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Insights For Selling To Charles

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charles is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Charles

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Charles move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Charles take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Charles

Personality Compatibility


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