Charlie Wheeler

Commander
DISC Type : D

Chief Executive Officer at T-Plan

Shoreham-By-Sea, England, United Kingdom

Overview

With over 30 years in the testing industry, Charlie Wheeler leads T-Plan as CEO, driving commercial revenue and product strategy. His expertise spans RPA, Test Automation, and Test Management, with a background in finance and engineering. He holds a degree in Rural Environmental Studies from the University of London.

Beyond his extensive tech career, Charlie maintains an interest in broader world affairs and news. His unique academic background in environmental studies suggests a perspective that extends beyond the technology sector, indicating a potential appreciation for sustainability and environmental topics.

Unique fact: Despite being a CEO in the software automation industry, his university degree is in Rural Environmental Studies.

Personality Overview

Risk-Taker

Candid & Clear

Strong-Willed

They take a lot of pride in personal achievements.  They respond well to strong and respectful communication. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Transparent Pricing
He recently posted about the importance of trust and transparency in industry pricing, criticizing hidden complexities behind tiers and bundles.
Simplifying Automation
Believes organizations should reassess their complex automation stacks, questioning if multiple, piecemeal tools are truly effective or just create manageability issues.
Modern UI Automation
Has observed a trend of organizations re-evaluating their UI automation tools, moving away from legacy choices to solutions that meet today's needs.

Media Appearances

Charlie has no verified media appearances

Work History

11-2009
Chief Executive Officer at T-Plan
1-2008 - 4-2010
Sales & Marketing Manager at T-Plan
7-2000 - 1-2008
Product Manager at T-Plan
9-1999 - 7-2000
Team Leader - Credit Risk Management System at Deutsche Bank
8-1998 - 9-1999
Test Manager at Deutsche Bank

Education

1991 - 1994
Rural Environmental Studies from University of London
1986 - 1991
Education details unavailable from Cheltenham College

More Information

Social Presence :

Prographics :

Exp : 31 Location : Shoreham-By-Sea, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at T-Plan
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Insights For Selling To Charlie

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charlie is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Charlie

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Charlie move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Charlie take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Charlie

Personality Compatibility


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