Charlotte Bakkers

Critic
DISC Type : C

Marketing Manager Nederland at SALTO Systems

Amsterdam, North Holland, Netherlands

Overview

Charlotte Bakkers is the Marketing Manager for SALTO Systems in the Netherlands, where she leads the team and is responsible for marketing strategy, budget, and brand presence. With a background at Adyen and a degree from the Hotel Management School Maastricht, colleagues describe her as a positive, idea-driven team player.

Personality Overview

Information Seeker

Critic

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They like to take decisions independently and do not seek others' support often. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Smart Building Tech
Frequently promotes Salto's smart access control and energy management solutions, emphasizing how technology can make buildings safer, simpler, and more efficient.
Sustainable Innovation
Highlights how smart technology can help organizations reduce energy consumption and CO₂ emissions, contributing to their overall sustainability goals.
Brand Experience
Focuses on building a strong brand presence through various touchpoints, including creating impactful brand experiences at trade fairs and industry events.

Media Appearances

Charlotte has no verified media appearances

Work History

4-2024
Marketing Manager Nederland at SALTO Systems
4-2021 - 3-2024
Marketing Manager Benelux at Adyen
11-2019 - 4-2021
Event Marketing Manager - Mid-market Benelux at Adyen
2-2016 - 11-2019
Concept & Eventmanager at Eventive | Eventmarketing
9-2014 - 2-2016
Jr. Communication Manager & Jr. Projectmanager at DAILY BREAD experience communication BV & de Otter creators

Education

2009 - 2014
Bachelor of Business Administration (B.B.A.) from Hotel Management School Maastricht
2008 - 2009
Propedeuse from Breda University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 11 Location : Amsterdam, North Holland, Netherlands Job Level : Middle Designation : Marketing Manager Nederland at SALTO Systems
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Insights For Selling To Charlotte

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charlotte is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Charlotte

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Charlotte move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Charlotte take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Charlotte

Personality Compatibility


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