Cheryl Teeter-Balin

Enthusiast
DISC Type : i

Principal at Baker Tilly US

Los Angeles, California, United States

Overview

Cheryl Teeter-Balin is an Assurance Services Principal at Baker Tilly, leading the Los Angeles Assurance practice. With a career in public accounting since 2003, she specializes in serving technology, manufacturing, and consumer products companies. She is a Certified Public Accountant and holds a Bachelor of Arts from UC Santa Barbara.

Cheryl is a passionate advocate for mentorship and community within her profession. She is actively involved in developing women leaders through programs like the "Forum for Women" business resource group. She champions a "pay-it-forward" mentality, inspired by the sponsors who invested in her own career development.

Unique fact: Cheryl became the first female leader of her firms Los Angeles Assurance Practice.

Personality Overview

Non-Confrontational

Story Driven

Consensus Focused

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Women in Leadership
Serves as a formal mentor in programs designed to develop women managers and is a key member of her firm's "Forum for Women" business resource group.
Tech Industry Accounting
Leads the firm's Technology Practice for her region, working with companies from emerging start-ups to multinational public enterprises on complex accounting and advisory issues.
Mentorship & Development
Actively promotes a "pay-it-forward" philosophy, dedicating time to developing talent and helping others advance in their careers.

Media Appearances

Cheryl has no verified media appearances

Work History

6-2025
Principal at Baker Tilly US
10-2017 - 6-2025
Partner at Moss Adams
1-2012 - 10-2017
Assurance Services Senior Manager at Moss Adams
7-2008 - 1-2012
Assurance Services Manager at Moss Adams
10-2007 - 7-2008
Assurance Services Senior at Moss Adams

Education

1999 - 2003
Bachelor of Arts (B.A.) from UC Santa Barbara

More Information

Social Presence :

Prographics :

Exp : 22 Location : Los Angeles, California, United States Job Level : Senior Designation : Principal at Baker Tilly US
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Insights For Selling To Cheryl

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t be too formal with them, they trust informality more
  • Avoid overloading them with too much information
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cheryl is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Cheryl

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Cheryl move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Cheryl take some risk or not?

  • They can take some low-probability risks if needed.

You And Cheryl

Personality Compatibility


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