Chip Perry
Inspirer · DISC type diChip Perry is a pioneering executive in digital automotive marketplaces, best known as the founding CEO of AutoTrader. com. He now serves as an Operating Partner at Automotive Ventures and Chairman at sellmyride®, continuing to influence AutoTech startups. He holds a BS from the University of Virginia and an MBA from Harvard Business School.
Outside of his extensive career, Chip is an avid automotive enthusiast with a passion for driving vintage sports cars on cross-country trips. He is also a keen golfer, a fan of classic country music, and a proud father to his two sons, Skip and Mark.
Unique fact: He was the very first employee of AutoTrader. com, building the company from an idea into a billion-dollar industry leader.
Read the full overview →How Chip shows up
They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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