Chris Giddins

Inspirer
DISC Type : id

Founder & CEO at Uniqodo Limited

London, England, United Kingdom

Overview

Chris Giddins is the Founder and CEO of Uniqodo, a promotion experience platform. Drawing on over a decade of experience in product and business intelligence leadership roles at Awin Global, he is an expert in affiliate marketing, data analytics, and developing technology to drive e-commerce growth.

He founded Uniqodo after identifying a critical gap in promotion technology while working in the affiliate marketing industry.

Personality Overview

Charming & Persuasive

Fast Adopter

Confident & Optimistic

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Promotion Experience
Central to his company's mission, he frequently discusses moving beyond generic discounts to create better, more effective customer experiences through promotions.
E-commerce Conversion
His posts consistently focus on tactics like exit-intent overlays and smart pop-ups to reduce cart abandonment and boost online sales.
Marketing ROI
He advocates for using unique, single-use codes to prevent coupon leakage and enable clear, accurate measurement of paid media campaign effectiveness.

Media Appearances

Chris has no verified media appearances

Work History

5-2014
Founder & CEO at Uniqodo Limited
9-2014 - 12-2014
Product Manager (Consultant) at easyfundraising
4-2012 - 5-2014
Business Intelligence Director at Awin Global
6-2009 - 10-2012
Product Director at Awin Global
6-2008 - 6-2009
Head of Research and Development at Awin Global

Education

1997 - 1998
Education details unavailable from Brooklands College
1993 - 1997
Education details unavailable from Glebelands School

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : Leadership Designation : Founder & CEO at Uniqodo Limited
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Get them to a point where they are ready to bat for your product internally
  • Look like someone who is on top of their game

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Chris

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Chris take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Chris

Personality Compatibility


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