Chris Lunney, MSM, MBA

Evaluator
DISC Type : scd

Director of Commercial Operations at Sarcomere Dynamics

Canada

Overview

Chris is the Director of Commercial Operations at Sarcomere Dynamics, leading the global commercialization of high-dexterity robotic manipulation and AI-enabled automation. A decorated former Major in the Canadian Armed Forces with an MBA, he has a background in strategic planning, leadership, and complex domestic operations, including leading logistical responses during the pandemic.

Personality Overview

Quality Focused

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

High-Dexterity Robotics
Leads the global commercialization of Sarcomere Dynamics' near-humanoid robotic hands for manufacturing, bio-pharma, and hazardous environments.
Veteran Support
Actively contributes to veteran action plans and regularly posts in support of Canadian Armed Forces members and their families.
Commercializing Tech
His current role focuses on taking advanced robotics to market by cultivating partnerships with Fortune 500 and Tier 1 companies.

Media Appearances

Chris has no verified media appearances

Work History

1-2026
Director of Commercial Operations at Sarcomere Dynamics
10-2022 - 11-2025
Managing Partner at Gray crown Development Services
1-2022 - 11-2025
Managing Partner at TLA Developments
8-2016 - 8-2021
Commander - Manitoba Domestic Operations Detachment at Department of National Defence
8-2014 - 8-2016
Chief Of Staff at Department of National Defence

Education

2018 - 2020
Master of Business Administration - MBA from Royal Military College of Canada/Collège militaire royal du Canada
1988 - 1993
Bachelor's degree from University of Regina

More Information

Social Presence :

Prographics :

Exp : 29 Location : Canada Job Level : Mid-senior Designation : Director of Commercial Operations at Sarcomere Dynamics
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Insights For Selling To Chris Lunney,

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris Lunney, is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Chris Lunney,

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Chris Lunney, move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Chris Lunney, take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Chris Lunney,

Personality Compatibility


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